New Year… New Decade… What’s Different

It’s now 2020. Happy New Year, Happy New Decade.

Now that we’re done with the holidays, hooray, how are we going to make this new year, new decade different?

The typical resolutions are probably made. And you might already be breaking them. But setting up goals for the year to meet are different. These goals can be really attainable or pie-in-the-sky goals. Regardless they are goals that you want to aim for.

Ultimately you don’t want to stay on the hamster wheel and just start a new year/decade doing the same stuff without some self-evaluation.

What are you doing to make things different this year/decade? I’d love to hear them.

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Focus On The Things You Can Do

I started reading, a day early, the January 1st meditation in Ryan Holiday’s book The Daily Stoic. In the meditation he talks about focusing on things you can fix rather than things that are out of your control.

With the holidays, FINALLY, coming to an end, this is a good time to take stock in what things we can change going into not only a new year, but a new decade.

I’m not saying forget the past, absolutely not. But don’t harp on it and try and fix it, because you can’t.

Focus on the present and the future and make changes that will positively impact the days, weeks, months, and years to come.

Happy New Years Everyone! Let’s make 2020 and this new decade something we can be proud of.

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How To Nurture Your Network

I’ve learned something. If you build your network right, your network is EVERYTHING in business.

They are a support group when things in business have you down, they are your cheerleaders when things are going well. They are a source of referrals and recommendations.

Cultivating a good rapport with your network is key to keeping it healthy. Nurture your relationships and show them you care. Share their posts. Comment on what they share. Think of them when you need services they provide. Start up a sharing pod in LinkedIn messages and invite them to join and share their posts.

Because in business, you’re nothing without your network.

Image Credit: Pixabay


New Year… New Decade

2020 is almost here. With it comes not only a new year, but a new decade.

Looking back on the past decade and how much has changed, technologically, politically, culturally. Both good and bad things have happened.

This morning, I sat down at my desk and started thinking and reflecting on this decade. Lots of changed have happened to me this decade.

  • My son was born, that definitely changed my life for the better.
  • I joined and subsequently left the corporate world.
  • I restarted up Goldstein Media after leaving the corporate world.
  • Goldstein Media v2 has been much more successful than v1 thanks to all my experiences leading up to it.
  • My wife and I celebrated 10 years of marriage.

So much has happened. It’s hard to recall it all in one sitting.

As scary as the world might seem, I’m grateful for so much in my life. My parents, my wife and son, my family in general, my friends and colleagues.

Life is definitely sending out lemons lately (especially politically), but it’s our job to make them in to lemonade and make this next year and decade count.

What are you grateful for this last decade? What are you going to do this coming decade differently to truly rock it?

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Sometimes Getting Out Of The Office Is The Best Thing

I love my office at Stacks Co. in Doylestown. I like the sense of community and the hustle and bustle. But I need to remember that sometimes getting out of the office is good too.

Today I went down to Carneys Point Township in New Jersey to visit a client of mine with my team.

It was about an 1 hour and 15 minutes away from Doylestown, but the drive was rather easy. Not a whole lot of traffic and quite nice with Spotify blasting.

I’ve noticed ever since moving into Stacks, I prefer to stay in and not travel all around. I often forget what it’s like to get out in the world.

Today was fun and now I’m back in my office getting work done.

Do you feel content taking calls via Zoom, Skype, or the phone and not traveling out? If this is the case, make a point of going to see a client or a colleague away from the office. Trust me it’ll feel great.

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No Two Snowflakes Are The Same

Most things in this world are like snowflakes — not identical. Sometimes the difference is so slight it’s almost not noticeable.

With this in mind, people need to learn to think outside of the box. Both when they approach work and their personal life. Thinking outside of the box makes all the difference.

Out Of The Box In Business

In business, no two companies are the same. They might offer similar products, but the execution of those products will always be different, even if it’s just slightly.

Think outside of the box is what will bring these differences to the forefront and enable the leaders of the companies to capitalize on them.

Out Of The Box In Everyday Life

In everyday life, thinking outside of the box keeps life interesting. Going about life the same way every day creates boredom and complacency. Try waking up early, trying something different for you meals, take a different route to the office.

Thinking outside of the box enables people to bring about change quicker and more effectively.

What do you think? Do you try and think outside of the box?

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Thinking Outside The Box During The Holidays

The holidays can be a tough time. Family, that you only see on holidays, coming in and spending extended periods of time with you, present buying, holiday parties, you name it it’s stressful.

For many, the holidays also means going to see Santa Claus in a mall.

Author Mark Chalifoux, on The Dad website, writes:

Taking your kids to meet Santa is a wholesome family tradition. You get to drive to an always-crowded suburban mall, spend 10 minutes circling for a parking spot, wait in a long line to meet Santa, and then take a picture of your kid crying when he comes face to face with the most magical person in their world. It really is pretty special.

This experience is daunting for anyone with kids. But it can be much harder for families with kids who are on the Autism Spectrum.

In malls across the country, Autism Speaks is making it easier for children with Autism see Santa in a calm environment. This is an example of a partnership between a great nonprofit and businesses who gets it.

Autism Speaks made visiting Santa a more enjoyable experience for everyone.

This example of thinking out of the box is a great example of how businesses can get people in the mall to see an attraction like Santa, but without the stress and bad memories. This brings in a segment of the population who would might otherwise skip the situation all together.

So it’s a win/win. The family gets the memories with Santa and the mall gets people who are really appreciative in their establishment to then spend more time there and possibly spend money.

What do you think? Post you thoughts below.

Image Credit: Mike Arney on Unsplash


Writing Down Your Process

When you have a reoccurring project or task, you might not think you have to write it down. And you might remember all the steps. But I’m here to tell you that writing it down helps you streamline it and make it better.

I do a bi-weekly podcast called Digital Marketing Dive. The production turnaround isn’t that long after the show is recorded. But when it comes to promotion, that’s where writing down the process has helped me.

I used to fly by the seat of my pants when it came to promoting the podcast. Though the practice of writing down the process, I’ve see that I’ve often missed certain steps that would be good to do in order to get the most promotion possible.

Do you write down your processes?

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Getting Up Early… Especially On Mondays

Like most people, I don’t love Mondays. I know, I know, Mondays are just another day in the week. But there is something about coming off of two days that are structured differently (aka the weekend), that make Monday tough.

It has to do with getting back into the routine of the week and making sure everything is set to have a good week.

In Amy Landino’s book, Good Morning Good Life, she encourages everyone to figure out their morning routine. Amy believes that a good morning routine helps you conquer the day and, to use a Gary Vee term, CRUSH IT,

Now as as Amy has said, every person’s morning routine is different and it should be.

My Monday morning routine, which is far from a routine right now, hopefully will look like this:

  1. Get up
  2. Take my medicine
  3. Go downstairs
  4. Make coffee
  5. Drink a glass of lemon water
  6. Check the phone, albeit briefly
  7. Drink the glass of lemon water and think
  8. Sit down at the computer and write about something here.
  9. Meditate (here’s hoping that this will be a regular thing)
  10. Get lunches ready
  11. Get showered and dressed for the day
  12. Go to work

Now this is the plan of my Mondays. Let’s see how it actually pans out.

How do you handle your Mondays? Heck, how do you handle your mornings in general.Image Credit: Pixabay


Mental Health And Entrepreneurship

I’m attending a online summit for digital marketing agencies, run by Jan Koch of One of today’s session is on mental health.

Jan talks to Phil Morrow about how to deal with your mental health while running an agency.

It’s a great session and highlights one very important point (among other good points), that if you are having breakdowns or panic attacks because of your job, you’re not alone.

If you are a solopreneur or a entrepreneur, making sure you have a support system in place to help you through the rough patches is key.

How do you deal with your mental health and work?

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