This post originally appeared on Linkedin September 2, 2014.
Up until now NFC (Near-Field Communication) was mostly used in the mobile space by non-iOS devices and hasn’t been as widely adopted as many had hoped.
With rumors of NFC coming as a feature in the new iPhone 6, we’ll see NFC finally take hold and become a standard. In the end, NFC coming to the iPhone and iOS is good for everyone.
I’ve been an Android user for a while now and love the idea of NFC for marketing and for convenience. By just tapping your phone to a small tag one can automate a number of functions and features.
Some features that will be simpler with NFC:
- Turning on/off GPS
- Turning on/off WiFi
- Tap-to-pay (With Google Wallet or any other NFC enabled mobile payment system)
- Checking in to a location on a network like Swarm/Foursquare
- Tap a movie poster to be taken to a movie trailer
The uses for NFC are endless.
Have you tried NFC? What do you think? Will it be useful?
Seth Goldstein in the Creative Director at Goldstein Media LLC a Philadelphia-based interactive agency. You can find out more about him by visiting his About.me page.
