Karma Rock

Knowing When A Project Isn’t A Great Fit For You

Being an entrepreneur can be tough. Always prospecting for new business and pitching yourself and your services when you get a moment to do so to an interesting party, can be tough.

What’s hard is to know when to admit when a possible client might not be the best fit for you and your company. It’s tempting to take that business and roll with it. But often those jobs don’t end well.

Recently I had an opportunity to work with a really cool person, but what she was looking for wasn’t something I was up to speed on.

I knew deep down that I could help her, but not to the caliber she needed. Instead, I told her I would go into my network and see who I knew who might be the best fit for her.

It was a bit painful to turn away the business, but in the end the karma is worth it.