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Contap – A New Way To Network and Connect

Contap - A New Way To Network and Connect - Blog hero graphic
Contap is a Philadelphia-based startup focused on revolutionizing the way people connect and share information.

I recently joined an amazing startup here in Philadelphia called Contap, as their marketing lead.

Some Background On My Obsession With Networking

Since graduating college, I’ve always been into networking and meeting new people. This increased exponentially after I left the field of journalism and entered into the business world. Networking became, and still is, a crucial part of my business development activities.

I’ve always loved business cards, since I was young, I always designed my own business cards. In high school I studied the business card culture in Japan and that fascinated me even more with connecting and networking.

Flash-forward to 2006, I had just joined Mobile Mini, so networking and connecting with business owners (construction and otherwise) became a crucial part of my business. This only increased when I opened up Goldstein Media in 2007, and then as an entrepreneur, I faced the reality of connecting with new people all the time. Over subsequent years, I’ve tried lots of different technologies (apps, binders,. gadgets, gizmos) to keep my contacts organized. I found a great app called FullContact, which I used to this day, to keep my contacts up-to-date across my email accounts.

But, something was missing. As much as I loved the business card, I wanted something that would utilize the power of my smart phone and integrate my social platforms, documents, etc,. Enter Contap.

When Seth Met Jason

I first discovered Jason Craparo, the CEO and founder, when I read an article in a local technology blog, where they were outlining the early version of Contap. I wrote a message in the comments and Jason and I met up for coffee. During this meeting, Jason shared with me the vision for what Contap was going to be in the future, I wanted in. This was more than a year ago. The team at Contap has been heads-down completely redesigning and rebuilding the application from scratch. Now we’re in July 2016, funding is coming in from all over the country. I’ve accepted the position of Marketing Lead (contract for now).

So What Exactly Is Contap?

“We’re a Philadelphia-based startup focused on revolutionizing the way people connect and share information,” Jason says. “We want our app to be the go-to app used at networking events across the world and facilitate every new connection that happens. Wherever connections are made (happy hour, conference, Meetup event), that’s where we want to be.”

Users load up their contact info, documents, CRM, social platforms, etc. and when they meet new people they can easily tap on whatever icons they’d like to share with their new Contap. All their Contaps are then stored in the app, and they can easily call, text, email, view social media, and documents right from the app. If you want to add a new Contap to your Salesforce.com, simply tap on the CRM button and they’re added.  More CRM integrations and more cloud-based document storage options (Google Drive, Box, OneDrive, iCLoud) are on the roadmap as well as other social networks and functionality.


Think sharing Instagram, Twitter, cell phone with the happy hour crowd, but Linkedin, Resume, Website, and Business number at a networking event. Two different audiences, separate information.

The app is now available on the Google Play store for Android, with iOS version coming in a few weeks.

I’d love for you to try out Contap and let me know what you like, dislike, would want to change, etc. Post your thoughts below or email me directly at contapfeedback@contap.me.

 

 
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An Important Rule In Business – Don’t Talk Smack About People

girls-whispering
Flicker – Kevin Shorter

 

It’s important in business to make sure you always put your best foot forward. Sometimes someone who you deal with professionally might rub you the wrong way, but under no circumstances does it warrant bad-mouthing them to others. Remember this is a professional setting, not junior high.

The reason why I’m writing this is to share a few key points that might be overlooked:

  • You never know who will be your boss one day
  • You never know who that person knows
  • You never know the relationship between the person you’re talking smack about and the person you’re telling
  • It puts the person you’re telling in a very uncomfortable position, especially if you ask them to keep it to themselves
  • If the person you’re bad mouthing finds out about what you’re doing, it will harm you way more than them

Business is all about appearance. You might not like someone, that’s fine, but keep your opinions to yourself.

So next time you want to bad-mouth someone THINK and JUST DON’T DO IT!

Have you ever been the recipient of bad-mouthing? Have you ever bad-mouthed someone? Post your thoughts in the comments below.

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Posted on Medium

The Right and Wrong Way To Network [Video]


The Right Way And Wrong Way To Network - blog-li-mdm

(This Post Originally Appeared on Medium)

Yesterday I went to a Central Bucks Chamber of Commerce Young Professionals event at the Warrington Country Club in Doylestown, PA. It was a great event, but while there I noticed something about the right and wrong way to network. Please excuse the fast talking, I’m very passionate about this topic.

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Posted on Medium

The Death Of The Business Card? Not Yet!

The Death of the Business Card Not Yet

This post originally appeared on Medium

I’ve always been into business cards. Since I was young, I always had a business card for some little business I was doing. I always saw the value in having my contact info available to hand out.

Fast forward 20 years. I’m involved in 5 businesses, many at a high level, and I still use and believe that business cards are a crucial part of marketing and networking. So many companies come out and say they are developing an app or a site, which will result in the death of the business card. I have yet to see one that is compelling enough for me to use and stop carrying business cards.

In some of countries and cultures there’s an important etiquette and protocol behind business and business cards.

In Japan, the Japanese, from an early age, have business cards. How a card is presented is important as well. Doing this wrong could mean the difference between landing the deal or losing it. This culture of business cards is strong in other Asian countries as well.

There is something about the business card that makes the networking more personal. It’s a take away that the person can use to contact you and keep you at top of mind. There are services like FullContact that organize business for you and help you have your card where ever you are.

I love my business cards. They keep me front of mind with my current and prospective clients —  Britney Kennedy, Owner and Nutritionist at OnPoint Nutrition, a Philadelphia-based nutrition counseling firm.

Have you ever gotten a well made business card that felt good in the hand and had just the right thickness and pizzazz? How long did that card stay on your desk before getting thrown out or filed? Now compare this to getting cheaply made, not well thought out card? If you even take a second look at it, it get scanned or filed right away.

A good example of a card you’d want to keep are the ones that SWGPromo makes. They are metal. Yes, you heard me right, METAL! (Full disclosure I’m the social media manager for them). That is a way to make an impact. Another good example are those cards made by Moo, thick and sturdy, they always seem to stay on my desk for a longer period of time. Neither are inexpensive, but they do make an impression.

Spending the money on a well made card even in the U.S. is important. I find that while networking, if a person doesn’t have a card, I’m less likely to connect with them than if they give me a card. It’s not because I think less of them for not having a card. It’s because they aren’t front of mind and I don’t have something to remind me of them.

This is exactly where these business card replacement apps are lacking. The act of getting a card is still something that’s needed.

What do you think? Will we ever see the demise of the business card? What will replace it? What is the best business card you’ve ever received?

Seth Goldstein is the Principal Creative Director of Goldstein Media LLC, an interactive marketing agency based in Bucks County, Pennsylvania. In addition to his work with Goldstein Media, he is also the Chief Marketing Officer for My Sensory Locations, a location-based application for the Special Needs community, VP of Web and Social for PhillyTech.co, Social Media Manager forSWGPromo.com, and Editor and Chief of PhillyTech.org Netcast Network. Seth is a very busy man and that’s how he likes it.

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