Categories
Social Media

Special Episode Of The Digital Marketing Dive Podcast

In this episode my co-host, Shawn, and I discuss the proper etiquette for pitching people online.

Have a listen and let me know your thoughts in the comments.

Oh and by the way, there is some mild swearing in this episode.

Categories
Social Media

When Auto-posting Plugins Attack

Having plugins automatically post content from your site to social media can be a great time saver.

But beware. Pay attention to how you set them up, because if you don’t all kinds of crazy stuff can happen. Often times in the digital public square.

If this does happen to you. Admit the gaff and roll with it. Often, it’s not nearly as bad as what you thought.

Has this happened to you before?

Categories
Social Media

A Pet Peeve Of Mine

I’ve written about this on LinkedIn and it went viral [1] [2].

When connecting with someone on the network, try to at least say hello first, if not get to know the person some, before you pitch them your services or product offering.

Gary Vaynerchuk wrote a whole book on this called Jab, Jab, Jab, Right Hook. The premise is simple and should be taken to heart. You provide as much value as you can, then maybe after lots of value, you ask for something.

You need to earn sales. It’s almost a cliche now, but people buy from people they like. Not from any old schmuck off the street. Well usually not.

Let’s continue the conversation, what do you think?